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Marketing Strategies for Growth

Code: 13762-DL

List Price:  $0.00

List Price:  $299.00

Member Price:  $199.00

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Gone are the days when an A/E/C firm can expect reputation and word-of-mouth to beat out competitors when bidding on a project in today’s marketplace.  Developing an online marketing strategy is imperative to growing your client base and winning more work.

In this webinar, ExactSource Marketing Director Sarah Walpert will cover proven marketing strategies to help you make smarter, economical marketing decisions that will contribute to growth for your A/E/C firm. This high-impact webinar covers building (or repairing) an online reputation, developing an inbound strategy to attract clients, social media best practices, and real-world examples of how to execute these strategies for your A/E/C firm.

Attendees will learn:

  • What is Inbound Marketing?: Learn how to market to different target audiences in a way that converts website visitors into leads and leads into clients.
  • How to Break Through the Clutter: You'll learn how to create a unique online presence that gets you noticed, despite the clutter!
  • How A/E/C firms are successfully using inbound marketing methods? Increase visibility and validity in the marketplace while producing measurable ROI for your firm.
  • Social Media in the A/E/C Industry: Whether you’re an expert on LinkedIn or have no idea what a tweet is, learn about the basics of social media and how you can begin implementing them for your A/E/C firm.

The result? A streamlined approach to marketing that will help increase brand awareness, attract potential clients to your company,
Product Details:
Author(s): Walpert Sarah

Year Published: 2014

Number of Pages: 23
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