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Ignite New Business with a Simple Revenue Tool

Code: 13810-DL

List Price:  $0.00

List Price:  $299.00

Member Price:  $199.00

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Break through those barriers between staff that is asked to sell and those who are most concerned with keeping staff billable. Learn an easy-to-execute tool that relies on a process you already use to help you coach, mentor and motivate new business. Whether you are a steady state, low growth or a rapid growth focused firm, this tool gives you what you need to ensure business and enjoyable project opportunities keep coming in the door. A major benefit is that the tool garners support across all departments because it supports everyone’s cause. 

Marketing, sales, seller-doers, operations, financial, human resources, up-and-coming millennials, as well as executive team members will benefit by understanding this simple tool and its amazing impact on your bottom line.  A/E firms who used this method realized tripled profits and nearly doubled backlog. It won’t be long before this method becomes viral. Move beyond the “guess and hope it works" approach to revenue creation for the betterment of staff’s careers and company performance.

Learning Objectives:


  • Gain recognition for technical and business professionals who play a role in securing revenue for the firm
  • Understand and turn early sales cycle activities into predictors of revenue trends.
  • Create transparency on the rate of return on overhead dollars spent on sales
  • Clarify and justify sales and marketing expenses with respect to future business impacts.  


Product Details:
Author(s): Reed Douglas

Year Published: 2015

Number of Pages:
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