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Sustainability and Economic Returns as a Market Differentiator

Code: 14045-DL

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List Price:  $299.00

Member Price:  $199.00

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As projects grow more complex and contracts more competitive, engineers must adjust to new criteria.  Federal funding, best value based procurements, community sustainability and resilience requirements have increased the need for decisions based on Cost-Benefit, Life-Cycle (LCCA), and Triple Bottom Line (TBL) Analysis.

Join John Williams to examine how these practical and accessible economic tools can help differentiate your firm by revealing the value of your offerings through compelling business cases to varied stakeholders.

TAKEAWAYS:

  • 3 ways in which consulting engineers have used economic assessments to differentiate themselves in a competitive marketplace
  • 3 types of economic assessment (Cost-Benefit/Life Cycle/TBL Analysis in project development) and how they can be applied in valuing sustainable design solutions
  • 3 perspectives (federal funding on merit, resilience objectives, and project stakeholders) on the expanded role of the consulting engineer in project justification
  • 3 stages of project development (feasibility/funding, planning, and design) and how you can "tune" them to produce optimal financial, social and environmental returns

Who Should Attend?

  • Marketers and Business Developers
  • CEOs, COOs, CMOs
  • Client Relationship Managers and Practice Leaders
  • Project Managers
  • Project Owners/Sponsors

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Year Published: 2016

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